event styling

Why you should do a styled shoot

When starting out in the wedding and events industry as a planner or stylist, it can be difficult to show potential clients what you are capable of, without having photos of events you have worked on. When I set up Caro Events UK, although at the time I had nearly seven years’ experience of working on a variety of events in Kent and London, I could not use any of the images, as they belonged to the companies I had worked for. Fortunately, I was quickly commissioned to work on a few events and so I was able to begin to build my professional portfolio for Caro Events UK.

One thing that can help to demonstrate your creative and styling capabilities, is to work on a styled shoot. I was invited to work on my first shoot this summer, and although I was nervous (because I didn’t know exactly what to expect - daft really, when I've worked on so many events already!) I thoroughly enjoyed the experience; it was great to meet and work with other local suppliers in a beautiful venue. This shoot then led on to another shoot, which had an elegant, classic style in a Tunbridge Wells hotel, and was rather different to the rustic ‘afternoon tea wedding’ style of the first shoot.

I am currently working on the planning and styling for a big shoot for the wedding brochure for an up-and-coming wedding venue in Kent. I am delighted to be working on such a big project and already have a fantastic local photographer, who I have worked with before, on board. I have also been invited to work on a wintery wedding shoot just before Christmas, so I will have an extensive and varied collection of images for my portfolio by the end of the year.

I quickly learnt that each shoot, whilst similar in the standard running times, can be just as different and varied as each wedding and event I’ve worked on, which means they never get boring! Styled shoots also give you the opportunity to play around with different ideas to see what may or may not work at an actual event, be it a new centrepiece, a room layout, or even a smoke bomb for a photo; it is your opportunity to show what you can do.

To anyone in the industry, be it you are just starting out, or even if you have years of experience, I would recommend exploring the options that a styled shoot can give you.

Here we go...!

Hello everyone…

Well, here it is; my first blog! I figured I should probably do this properly and introduce myself – hi, I’m Lucy... I’ve been working in the event industry for several years now, but due to a change in circumstance and then the opportunity presenting itself, I decided to take the plunge and start my own business. For those of you who have done that, you know what a daunting prospect it can be! I’m now up and running with Caro Events UK and work is slowly starting to trickle through.

I have worked on a variety of events, from private parties and weddings, to public ticketed events, dinners and talks. Personally, I prefer working on private social events, such as parties, weddings, children’s birthdays and social corporate events (e.g.: Christmas parties) as opposed to public ticketed events. I think it’s because with the private events, you can show so much of the client’s personality through all the little details and I think this makes them more special (and more fun for me to work on!).

I’m planning on using this blog to share my experiences (both good and bad!), to talk about events I’m currently working on, as well as sharing a variety of ideas that may help you if you’re planning your own event. Of course, you could just employ me to do that all for you! (Shameless plug, I know!)

I hope you find what I have to say interesting, maybe even entertaining, but we’ll see how it goes! Please do get in touch if there’s a particular area you would like me to cover, or if you need any assistance at all in planning your special event.

Thanks for reading! x